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You are here: opti-pack > 05-2. Focus Groups

05-2. Focus Groups

Focus groups can be an efficient tool in your own decision making. But the process has to be documented in order to fulfil requirements from a public auditor. You must remember that the auditor has chosen your packaging because he/she believes that the packaging is over-packed.

Your documentation shall be able to prove to the authorities that you have evaluated the critical level of packaging material. Such documentation can be:

  • Report of the group
  • Invoice from the market research company
  • Video recordings
  • Etc.

Please remember in case of no agreement between you and the public auditor that your documentation shall be accepted in a court.